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EMPOWERING WOMEN: HOW PERIOD UNDERWEAR HELPS BREAK STIGMAS

Menstruation, a biological necessity for a woman’s healthy reproductive system, has been a stigma & taboo subject for centuries, leading to women using unsanitary menstrual products or even leading to girls missing or dropping out of school, women missing work, and a shroud of stigma continually surrounds periods. We have all come up with an alternative name for our periods, Aunt flow, the crimson wave, time of the month, to name only a few, we’ve all mutedly whispered ‘period’ during a conversation with a close friend, or quietly asked a close co-worker if they have a tampon as your period arrived early. We have all felt the stigma and taboo of periods, let alone the taboo of talking about them....

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